Facebook is rolling out a significant redesign that mimics TikTok's full-screen video-first approach. The app will open directly to full-screen videos rather than the traditional feed layout, fundamentally changing how users encounter content when they launch the application.
The company plans to debut this feature later this year, starting in select countries that show strong preference for video content. Meta hasn't yet specified which regions will receive the rollout first, but the move reflects a broader industry shift toward video-dominant social platforms. Facebook's rationale is straightforward: the company recognizes that video is now the preferred content format for its users, making this redesign a response to evolving user behavior rather than an arbitrary aesthetic change.
