Have you noticed something different about some YouTube Shorts lately? Users spotted unnatural video quality, particularly in human skin tones, reminiscent of AI filters. Creators were surprised, as they hadn't altered their videos.
The truth? YouTube was secretly testing AI enhancements.
YouTube Confirms Experiment
Rene Ritchie, YouTube's Editorial Director, confirmed the practice. "We are running an experiment on some YouTube Shorts that use traditional machine learning technology to blur, reduce noise, and improve video clarity during processing."
Ritchie compared this to smartphone video processing, emphasizing it's not Generative AI or upscaling.
Unanswered Questions
However, YouTube hasn't revealed the percentage of videos affected or why creators weren't notified.
