A company called Research Gold markets medical research manuscripts and systematic reviews as "100% written by humans, never by AI." An investigation by 404 Media found the opposite: the work is entirely AI-generated, and the supposedly qualified experts don't actually work there.
Research Gold advertises manuscript drafts and systematic reviews authored by professionals with PhDs. The problem: these experts are AI-generated personas. The real methodologists listed on the company's website don't work for Research Gold at all—their names, photos, and biographies were copied directly from LinkedIn profiles, some still bearing the "Open to Work" badge.
This case highlights the growing tension between claims of human expertise and AI-driven content production in the research and publishing space, raising serious questions about authenticity and trust in academic work.