The Digital ECA (Statute of the Child and Adolescent) law comes into force today, introducing strict regulations for social media platforms to protect users under 18.
Key Restrictions
The new measures prohibit specific features designed to increase engagement among minors, including:
- Infinite scrolling feeds
- Video autoplay
- Emotional notifications used to prompt app usage
Age Verification and Implementation
The law mandates the implementation of age verification systems, with technical criteria to be defined. While the law is officially active, the National Data Protection Authority (ANPD) will oversee a gradual rollout to ensure platform compliance.
