Global internet traffic surged 19% in 2025, according to Cloudflare data. *Mobile devices* drove much of this growth, accounting for 43% of requests, up from 41% in 2024.
Key Highlights:
- Top Services: Google remains the most accessed service, followed by Facebook, Apple, and Microsoft.
- AI Platforms: OpenAI leads in AI platform access, ahead of Anthropic and Perplexity.
- Social Media Shifts: X (formerly Twitter) dropped from fourth to sixth place in social media, behind LinkedIn and Snapchat.
- Web Crawlers: These accounted for 4.2% of HTML requests, with 40% originating from the US and 2.5% from Brazil.
This data, reported by The Register, highlights significant shifts in online behavior and technology adoption.
