Dell has officially scrapped plans to retire the XPS brand. Despite a previous announcement that XPS would be replaced by "Dell Premium" in 2025, the company reversed its decision following strong community backlash.
Moving forward, XPS will operate as a distinct sub-brand with its own visual identity and a dedicated logo featured on the hardware.
New Hardware Releases
Alongside this brand commitment, Dell is launching two flagship models:
- XPS 14: Compact power for mobile professionals.
- XPS 16: A high-performance workstation for creators.
Pricing and Availability
The new lineup starts at $1,649 USD. While these models are currently rolling out in international markets, Dell has not yet confirmed a release date for the Brazilian market.
