Nubank has become Brazil’s largest private financial institution, reaching 112 million customers by the end of 2025 per Central Bank data. This marks about 61% of the country’s adult population.
Key stats:
- 85% of customers are monthly active in the app.
- Since entering the top 5 in 2022, Nubank achieved the highest proportional growth, climbing one spot annually.
Source: Nubank’s official site.
